Finding popular keywords and analysing rankings is no longer enough. At GPC, we help you develop a site taxonomy and content strategy truly centred around search data and SEO insights. This means identifying the most relevant content topics, robust keyword research, and a discovery phase combined with a thorough understanding of your market and competitors.


A technically optimised website is the essential foundation on which to build success. GPC provide web build services, one-off audits with clear and actionable recommendations and ongoing maintenance support. From site speed optimisation to mobile-first design, indexation and sitemap checks, hreflang tagging strategies, site migration management, UX and CRO, we can help you achieve an outstanding UX experience.


Because SEO is an increasingly competitive landscape, methodical content optimisation is key to success. We use data from a range of third-party tools, including our own GPC toolkit. We combine dozens of key metrics to identify quick win opportunities, and leverage your existing content to grow organic visibility. From meta data to internal linking, schema markup, localisation and user intent review based on SERP analysis, we help you make the most of your content.


Once considered a dark art, link building is now synonymous with SEO and content. At GPC, we specialise in backlink profile growth and management, and offer a range of bespoke solutions ranging from backlink growth, link reclamation campaigns, spam clean-up via disavow and more.

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