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(English) Green Park Content were appointed to implement a strategy that would achieve cut-through, increase top-of-mind awareness and encourage more Indonesians to cook using Unilever food products. We created an online destination, providing relevant and useful content for users looking for recipe inspiration. The content hub launched in April 2018 and by October 2020 we’d reached 66 million organic page views and 10k+ keywords are now ranking in the top 5 on Google SERP.
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Criamos um hub de conteúdo digital com guias de estilo, demonstrativos, tutoriais e tendências sobre o universo de cabelo, alinhados à vasta gama de produtos Unilever.
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(English) Havaianas is a lifestyle brand that is synonymous to the sandals category produced in Brazil. While Havaianas is considered the most popular flip-flop brand in the world, it doesn’t necessarily have the same brand sentiments in Asia. GPC were approached to help Havaianas analyse the brand’s current online presence and craft a content strategy that would help drive awareness and consumer engagement in Asia.
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(English) Seventh Generation is a leading brand when it comes to plant-based home care products; with a purpose to be a positive force in the world, whilst helping Unilever meet its sustainable living goals. Seventh Generation have a commitment to safer products and a cleaner world for future generations, we work with the brand to help them grow in the Asia market via educational and informative social media content.
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Presidente Executivo e CEO
(English) Chief Strategy Officer
Head of Search and Innovation
(English) Global Chief Technology Officer
VP of Digital
(English) Managing Director LATAM
Head of Operations – Asia
(English) Operations Director
(English) Head of Production
(English) Head of Content
Content Director - Asia
(English) Global Social Media Lead
(English) Head of Search & Innovation APAC
(English) Head of HR APAC
(English) Head of Production APAC
(English) Head of New Business Development APAC
(English) Head of Operations APAC
(English) Head of SEO
Chief Content Officer – Asia
(English) Chief Content Officer PH
(English) Chief Content Officer TH
(English) Managing Editor PH
(English) Managing Editor ID
(English) Managing Editor APAC
(English) Art Director
(English) Senior Data Analyst
(English) Account Director
(English) Motion Graphic Lead
(English) Senior Account Manager
(English) Finance Manager
(English) HR & Operational Manager
(English) SEO Manager
(English) SEO Manager
(English) Regional Social Media Manager
(English) SEO Manager
