Digital Project Manager

Green Park Content is an award-winning global agency with offices in London, Jakarta, Singapore, New York and Sao Paulo. 

We specialise in digital content that connects with your audience, at the right time, in the right way. We bring data-driven insight and expertise in ‘always on’ SEO content to inform exceptional creative execution that can be measured, forecasted and drives results.

Our clients include Unilever, PepsiCo, N26, Danone, Campari and many more.

We are looking for a Digital Project Manager who understands publishing and SEO to work on a new and exciting project. You’ll be responsible for helping to build a completely new publisher brand for a global FMCG company, driving organic performance through the creation of world-class editorial content.

Sitting within a newly formed ‘scrum’ team, the Digital Project Manager will play an instrumental role in ensuring the hub’s success. The content hub’s objective is to hit a stretching traffic target in Year One, as well as drive strong site performance across our key engagement metrics. This is a really exciting opportunity to be part of a hugely ambitious project from its conception and deliver work that has a real impact.

Responsibilities and Duties:

The Digital Project Manager will be dedicated 100% to this project. Working closely with the Account Director, SEO Manager and editorial team to monitor site and content performance against the KPIs, make recommendations for optimisations and overall ensure the smooth-running of the hub.

With a significant amount of content creation happening in monthly sprints, the successful candidate needs to be able to hit the ground running and demonstrate their expertise when it comes to organisation, time management and team coordination.

As well as strong project management experience, the successful candidate will have proven experience of managing and developing a content hub. Including a strong understanding of web analytics and experience working with a CMS.

This new publisher brand has the potential to become the number one destination within the sleep space across multiple markets and will be the key to unlocking future commercial opportunities for the client. That is what makes this opportunity so exciting!

The Digital Project Manager has five key areas of responsibility (specific duties of each are explained below):

  1. Budget management
    • Set up and maintain project reconciliation documents. Oversee live tracking of internal and external costs
    • Manage resource planning and tracking
  2. Ways of working
    • Manage internal processes & WOW to ensure the smooth-running of the content hub and scrum team
    • Work with the project team leads to refine processes where needed
    • Build and maintain a project management tracker; including high-level deadlines and milestones, as well as project team workstreams (i.e. editorial sprint timings, dev bug fixes etc)
  3. Content planning & delivery
    • Oversee the content planning process to ensure content calendar aligns to timelines, targets and are based on SEO insight
    • Work with the Editor to put processes in place for content creation, internal approvals and uploads to the CMS
    • Manage the above processes to ensure they remain in place throughout the project
  4. Website performance
    • Monitor site performance with daily checks in GSC
    • Review weekly SEO reports and analyse data to ensure the website is on track to hit our monthly traffic KPIs
    • Drive improvement across a number of performance measures with proactive ideas and innovative thinking
  5. Optimisations
    • Suggest content or SEO enhancements and next steps off the back of the data and insights presented by the SEO manager
    • Work with the scrum team to define areas where boundaries can be pushed, and the level of quality can be raised
    • Proactively present opportunities for growth to the Account Director (be that in the space of content, platform, technology or commercialisation)

Key Skills:

  • SEO
  • Web analytics
  • Organisation
  • Time and deadline management
  • Team coordination
  • Proactive
  • Team player
  • Solution-oriented
  • Results-focused

Technical Skills:

  • Experience working with a CMS
  • Proficient in project management tools (i.e. Smartsheets, Monday.com)
  • Strong across standard Microsoft software (i.e. Excel, Powerpoint)

Our Team

We are the tech and talk operating at the core of content marketing, digital strategy, and technological expertise. Our dedicated team of content and SEO experts, editors, journalists, designers, photographers and videographers are with clients every step of the way when it comes to ensuring that their brands connect with the right audience.

Our results-oriented team helps clients to foster growth and thrive in the global digital landscape, through data discovery, editorial planning, sharp content, and innovative distribution—all underpinned by our SEO methodology.

If this sounds like your dream role